Innovation
From Well-Run Practice to Entrepreneur
Dentists are entrepreneurs whether or not they trained as one. The stages a practice owner passes through, beginning with the chaotic first one nobody is taught to expect.
The Issue
Fall 2021
Contents
Business
Predictable Failures: Cybersecurity in the Dental Space
Almost 150 data breach investigations managed, and one personal identity theft that began at an imaging centre. What undervaluing dental x-rays actually costs a practice.
Business
Dental Practice Marketing: It’s More Than Meets the Eye
The pandemic pushed 46 per cent of adults to more social media and half to more online content. Why word of mouth alone no longer reaches or retains patients.