Business
Principles That Make an Impact
Profits, ROI, EBITDA and exit plans crowd out the greatest value a business holds. How Support DDS and Zimworx wrote their values into culture rather than onto a placard.
The Issue
Spring 2024
Contents
Culture
The Current Hiring and Compensation Dilemma, Part 2
Hygienists were once paid hourly with rises of up to $1.50 every year or two. Why that model has broken under a hiring shortage, and what owners are struggling to meet.
Business
The Bundle Effect: What Dental Practices Can Learn From The Cable Company
Nothing bundled is free, and everyone still loves the feeling. Why membership plan patients accept more treatment than insured ones, and what the cable company understood first.
Business
Innovation and Disruption Accelerated in Dentistry
She arrived aged fourteen and chose dentistry because it was certain: not automatable, not offshorable. On watching the innovators who took risks anyway, and what changed her mind.
Launchpad
Growing An Audience of Over 1 Million On Social Media with DentalTok Star, Dr. Joyce Kahng
Dr Joyce Kahng has posted since 2018 and passed a million followers on green screen videos explaining procedures.
Impact
The Formula for Profitable Hygiene
Rising overhead, higher wages and flat reimbursement have squeezed hygiene.
Impact
Turning Trauma into Triumph: A Dentist’s Whole-Body Approach to Dentistry
At fourteen she hit a telephone pole head first at over thirty miles an hour without a helmet. How the months in hospital that followed became a whole-body approach to dentistry.
Impact
Don’t Let Your Imposter Mindset Crush Your Career
Imposter syndrome is not new and not generational; media simply found that inner pain drives clicks.