Prologue
How to Win Friends and Influence People...
The Summer 2023 issue introduced, with cover entrepreneur Rebekkah Merrell Anderson on why a Dale Carnegie classic remains a pillar of her life and business.
The Issue
Summer 2023
Contents
Culture
Meet the Influencer: Dentistry’s New KOL
People have followed movers and shakers since Plato. Why micro-influencers can draw at least double the engagement of an A-list celebrity, and what that means for dentistry's KOLs.
Culture
Legendary Entrepreneurs of the Dental Industry, Jim and Naomi Rhode
Married out of college and 66 years on, Jim and Naomi Rhode built Smart Practice to $100 million in annual revenue from a start in 1967. What made them legends of the industry.
Business
The Biggest Mistakes New Dentists Make
Not the mistakes you should make, but the ones other dentists wish they had not. Learn from these and you can go and make original ones of your own.
Innovation
How to Develop and Scale Transformational Technology - My Story
Opening a practice follows a well-travelled path; founding Alta Smiles did not. On building technology that gives general dentists and orthodontists consistent, profitable results.
Impact
Choosing to Create Your Success
New graduates who struggle leave success to chance; those who succeed choose it. Why people come before process, since the wrong people break any process you give them.